Scope of this report
Contains information on six categories: bread & rolls, breakfast cereals, cakes & pastries, cookies (sweet biscuits), crackers and morning goods.
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
Includes company and brand share data by category, as well as distribution channel data.
Contains market value segmentation by demographic and socioeconomic group.
Research and analysis highlights
The market for Bakery & Cereals in Belgium increased between 1999-2004, growing at an average annual rate of 2%.
The leading company in the market in 2004 was Groupe Danone . The second-largest player was Kellogg Company, with United Biscuits (Holdings) Plc in third place.
Key reasons to read this report
Discover the major quantitative trends affecting the bakery & cereals markets.
Understand consumers' consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.